Cycling Advocacy Veterans Seeking to Secure Their Legacy Look to Planned Giving as a Viable Tool

Cycling Advocacy Veterans Seeking to Secure Their Legacy Look to Planned Giving as a Viable Tool

The Active Transportation Alliance partnered with The Advise Us Fund to offer expanded giving options to donors. This new partnership will go a long way in supporting Active Trans in its future development and planned giving efforts.

Chicago, IL, June 23, 2016 –(PR.com)— Cycling advocacy has deep roots going back more than 40 years. As such, the early pioneers of this movement are looking to secure the future of the cycling movement through planned giving and major gifts and bequests. This shift in development strategy balances traditional annual giving and long-term planned giving to meet the needs of cycling advocates looking to secure the legacy of their life’s work.

The Active Transportation Alliance partnered with The Advise Us Fund to offer expanded giving options to donors. This new partnership will go a long way in supporting Active Trans in its future development and planned giving efforts.

Recognizing that both organizations work to achieve a similar goal, Active Trans is proud to partner with The Advise Us Fund.

“The sustainable transportation movement has reached a new level of maturity,” said Ron Burke, Active Trans Executive Director. “Establishing a long-term giving program for the organization is a natural development for us as we grow and evolve. And we’re thrilled to be teaming up with The Advise Us Fund in pursuit of this goal.”

Furthering this partnership, “We work toward matching the interest of donors to the needs of the organization and providing outcomes to help them enhance the difference they are making.” said Amy Roy, Charitable Catalyst and Managing Director of The Advise Us Fund. “We look forward to bringing our expertise in this area to help Active Trans meet its long-term development goals.”

The Active Transportation Alliance is a non-profit, member-based advocacy organization that works to make bicycling, walking and public transit so safe, convenient and fun that we will achieve a significant shift from environmentally harmful, sedentary travel to clean, active travel.

The organization builds a movement around active transportation, encourages physical activity, increases safety and builds a world-class transportation network. Formerly the Chicagoland Bicycle Federation, the Active Transportation Alliance is supported by more than 7,000 members and 1,000 volunteers. For more information about the Active Transportation Alliance, visit www.activetrans.org or call 312.427.3325.

The Advise Us Fund® is an independent 501(c)3 nonprofit organization that offers nonprofits planned giving and major gift program support. We provide advanced giving techniques to achieve donor charitable, financial and tax planning goals, while providing charities with the tools they require to meet donor needs. For more information about The Advise Us Fund, visit www.adviseus.org or call 708.800.8474.

Media Contacts:

Ted Villaire

Active Transportation Alliance

Communications Director

O: (312) 216-0484

C: (312) 563-1118

[email protected]

Rob Freedman

The Advise Us Fund

Marketing Manager

C: 630-915-1325

[email protected]